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Malta, GziraMalta, Gzira

Kindred

Publiceringsdatum 20.06.2017

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Casino, Bingo and Games Affiliate Manager - Sweden

We are a group of brands created by a diverse group of individuals. What started as Unibet in 1997, is today Kindred, one of Europe’s fastest growing online gambling companies with more than 1,100 employees working across 13 markets. As an innovative company that builds on trust, we have led the development into areas such as technological advancements, mobile solutions, new product launches, as well as player safety and responsible gambling improvements. About the role We are seeking an exceptional individual to join our Affiliate Marketing team in the role of Casino, Bingo and Games Affiliate Manager for Sweden. Working across all applicable Kindred Group brands, the ideal candidate for this position will have a solid background in Affiliate Marketing having previously worked in a similar role. It is imperative that this person has a take-charge and can-do attitude, precise analytical skills, and a genuine desire to excel at their job and exceed their targets. The Affiliate Manager will focus on customer acquisition by building and servicing relationships with affiliates, media agencies and networks. What will you be doing?
  • Manage and expand the existing affiliate database for all applicable Kindred Group brands and liaise with staff across all areas of the business (Senior Management, CRM, IT, Customer Service etc.) from other Kindred Group locations
  • Monitor and analyse results of your Affiliate portfolio, providing weekly and monthly KPI reports (to identify strong and weak areas of the portfolio and helping underachieving affiliates improve)
  • Lead in the creation, planning and execution of Affiliate Marketing acquisition campaigns
  • Analyse these campaigns and report to management on results, implementing strategies to improve the performance of the portfolio
  • Work with Marketing Intelligence analysts to optimise Affiliate Marketing performance and investment
  • Deliver clear, concise and reliable reporting on all activity to key stakeholders
  • Align Central and Local strategies and to endure we are acting Locally, within the Global strategy
  • Work closely with internal key stakeholders, supporting projects and ensuring the delivery of cross departmental projects
  • Conversion rate optimisation
  • Perform market and competitor research
What have you done?
  • Ideally three years+ of experience in Affiliate Marketing
  • Good knowledge of Affiliate Marketing, SEO and SEM and/or Online Marketing experience from a customer-focused, high-transaction volume company
  • Highly organised and self-sufficient
  • Self-motivated with the ability to work independently
  • Strong communication skills (verbal, written and presentational); highly numerate with strong cost control skills
  • Strong sales, negotiation, decision making and problem solving skills
  • Excellent understanding of the Online Gaming industry
Education / Qualifications / Professional Certificates
  • Native level Swedish and English language skills
  • College/University degree is preferable
  • Proficiency with Microsoft Office suite, including Word, Excel, Power Point and Outlook
  • Ability to travel

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